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Creative Director
Los Angeles
Experience
Los Angeles
Jan 2015 - Feb 2018
Creative Director
Quigley Simpson
Primarily responsible for creating 360° campaigns, and supervising teams, on both the United Explorer Card and Marriott Rewards Card from Chase that generated over 50,000 new cardholders a month.
I managed and directed ambitious content shoots in various worldwide locations that built a library of stills, video, and 360 video for ongoing campaign efforts in social and traditional channels.
My work for Sutter Health grew from a small assignment to a well recognized brand campaign in outdoor and digital.
My leadership and ideas were also key on various other accounts including SCE, Metropolitan Water District and new business pitches.
Los Angeles
Aug 2011 - Mar 2014
Creative Director
DDB LA
I led and created campaigns for Wells Fargo, managing multiple teams and was responsible for all consumer facing work from in-bank retail to TV campaigns. During my time on the account, Wells Fargo rose from a regional bank to a national brand regarded as one of the most valuable in the country.
Los Angeles
1997 - 2011
Group Creative Director
DDB LA
Creative lead on numerous award-winning campaigns for Activision, as well as Wells Fargo, Heal the Bay, Bright Now Dental, Full Tilt Poker, Los Angeles Times and Bugle Boy Clothing
1987 - 1997
Art Director, Associate Creative Director
PhilipsRamsey, Chiat/Day, SteinRobaireHelm, Ketchum
Education
Graphic Communication, Television and Film
San Diego State University
Clients
United Explorer Card
Marriott Rewards Credit Card
Sutter Health
Wells Fargo
Activision
Nissan
Acura
PacifiCare
Bugle Boy
Lynx Golf Clubs
Los Angeles Times
Giro Helmets
Roland Musical instruments
Full Tilt Poker
Heal the Bay
Big Brothers
Los Angeles Film Festival
Hollywood Park
Las Vegas Hilton
California Public Utilities Commision
Metropolitan Water District
Performances Magazine
KROQ
Wende Museum
Contact
kmac1206@gmail.com
310 463 3328